Earlier today, I was having a look at the BMW 3-Series on BMW Canada’s website, and the Infotainment section caught my eye. I figure I’m a pretty modern guy, so I have a look at it. But if I’m honest, I wasn’t thrilled by my findings.
Carbon fibre: it’s the holy grail of materials in the world of cars. Being both lighter and stronger than steel, it’s been put to good use in race cars and high-end sports car for several years. However, it’s always come with one key drawback that’s prevented it from trickling down to more affordable products: the price. But General Motors has partnered with Teijin Limited, a carbon fibre composite manufacturer, in hopes that they can bring the material to the masses.
BMW’s North American President and CEO Jim O’Donnell said that EVs “won’t work for most people” during an interview with The Detroit News, despite BMW’s recent commitment to the electric vehicle market.
April Fools’ Day always brings about quite a few pranks throughout the automotive industry. We’ve gathered the best of 2011 into one mega-post for your enjoyment.
Norbert Reithofer, CEO of BMW, has confirmed a plug-in hybrid variant of the 5 Series, dubbed the New Energy Vehicle, for the Chinese market.
Toyota has launched the Entune multimedia system at the 2011 Consumer Electronics Show.
An electrified Honda Fit concept car has debuted alongside a plug-in hybrid platform at the LA Auto Show.
Honda has announced that they will be unveiling an EV concept and plug-in hybrid at the Los Angeles Auto Show next month.